The map above shows the top 10 Food & Beverage hotspots in the UK. Perhaps unsurprisingly, Westminster is the top Food & Beverage Destination in the UK, followed by Leeds, Birmingham, and Edinburgh, which all have over 2,000 Food & Beverage locations. Below we have looked at this by three of the key categories of locations attended on Christmas parties: Bars, Nightclubs and Restaurants.
Westminster, Manchester and Leeds have the highest density of Bars in the UK. By far, Birmingham is the Nightclub hotspot in the UK, followed by Westminster and Bristol. Westminster, once again had the highest number of Restaurants, followed by Edinburgh and Birmingham.
Taking into account the total number of Nightclub, Bar and Restaurant locations concludes that, if every Christmas Party is as food and alcohol driven as GMAP’s typical celebration, Westminster is the top Christmas Party destination followed by Edinburgh, Birmingham, Camden and Leeds.
If you are like some of our game-loving GMAPers, the highlight of the Christmas Party is always something that involves the opportunity to win. The Competitive Socialising hotspots are less London centric. Birmingham is the ultimate destination of choice for Competitive Socialising, followed by Edinburgh and Oxford.